James Patterson Creates "Self Destructing" Book To Market Latest Thriller

Meera Dolasia
Sun, 01 Feb 2015 09:59:41 -0800

With between 600,000 and a million books being published or self-published just in America each year, it is getting increasingly hard for writers to get their books noticed. Most stick to old-fashioned tactics like book tours that allow them to connect with their existing readers and attract new ones. However, there are a few that pull some amazing marketing stunts to get their publications noticed.